廣告標識在生活中的作用已經被清楚地認識到，許多企業都意識到價值的重要性。例如，國內外那些產品都很害怕。當他們看到廣告標識時，他們可以立即在消費者心中發揮作用，帶領消費者的購物潮流。那么，廣告標識設計的核心是什么呢？
The role of advertising logo in life has been clearly recognized, many enterprises are aware of the importance of brand value. For example, those brand products at home and abroad are very afraid. When they see advertising signs, they can immediately play a role in the hearts of consumers and lead the shopping trend of consumers. So, what is the core of advertising logo design?
廣告標識需要一定的藝術美，這讓人覺得它不是一個普通的設計。它既滿足了廣告的需求，又使人們產生了強烈的情感共鳴，從而牢牢抓住了消費者的心。
Advertising logo needs a certain artistic beauty, which makes people feel that it is not an ordinary design. It not only meets the needs of advertising, but also makes people have a strong emotional resonance, so as to firmly grasp the heart of consumers.
廣告的口號代表了企業的面貌。它們必須足夠準確，并有一個明確的主題。它們不應含有任何誤導或誘惑力的因素。他們必須是真實和可靠的，以便每個人都能感受到他們的誠意。
The slogan of the advertisement represents the face of the enterprise. They have to be accurate enough and have a clear theme. They should not contain any misleading or tempting elements. They have to be real and reliable so that everyone can feel their sincerity.
如果廣告標識可以永 久保存，那么它有很大的廣告值。這個一直給人們留下深刻的印象，它從未改變過廣告語言，并且一直使用到今天。
If the advertising logo can be kept permanently, it has a great advertising value. This brand has always left a deep impression on people, it has never changed the advertising language, and has been used to this day.
廣告標識必須是引人注目、有意義和成本效益的。如果它是平凡的，它只會把人拋在身后，不能在心里占據一席之地。
Advertising logo must be eye-catching, meaningful and cost-effective. If it is ordinary, it will only leave people behind, can not occupy a place in the heart.
廣告標識必須突出行業屬性和功能屬性，不能超出行業范圍，使人們無法集中精力。值得一提的是，標志了解類型和行業特點。
Advertising logo must highlight the industry attributes and functional attributes, not beyond the scope of the industry, so that people can not concentrate. It is worth mentioning that the logo understands brand types and industry characteristics.
廣告標識設計的核心是結合企業的行業屬性，但也需要有一定的設計理念，這種設計理念不能一目了然，需要創造性和發人深省。
The core of advertising logo design is to combine the industry attributes of enterprises, but it also needs a certain design concept, which can not be clear at a glance, and needs creativity and thought-provoking.
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